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Jul 12, 2017

Everything you wanted to know about EPOS systems

James Rodger, managing director Retail IT, spells out the benefits of modern retail management technology

We feel we’re in a good place to discuss this topic given we’ve been helping retailers with their EPoS and technology needs for 16 years.

At Retail IT we offer complete retail management technology systems from the heart of south west London. Our aim is to bring the omnichannel management benefits that large retailers enjoy to all sizes of retailer, from point-of-sale and eCommerce, to supply chain planning and forecasting.

Established in 2001, we began life as a three-person operation and we soon picked up a diverse portfolio of clients, which now includes a number of sports retailers.

Since 2008 we’ve worked together with Cegid who, in our view, develop the most sophisticated and intuitive software on the market that delivers the best return on investment for retailers of all sizes.

We now work with 67 clients and cover 221 outlets. While we focus on the UK retail market, you’ll find our solutions and expertise used overseas, particularly where our clients have expanded into new territories. We know that all retailers are unique - that’s why we consult with our clients and tailor Cegid’s Y2 software to their business and budget.

Our work with Sports Retailers

Having worked with Intersport for five years, we understand the challenges and needs of sports retailers.

We now work with 15 Intersport members across 22 stores. We’ve helped members boost online sales via more efficient websites; we’ve established loyalty schemes which have helped stores increase footfall and reward returning customers; and we’ve trained sports store staff so they are comfortable using the retail software we provide.

Why a contemporary EPoS system will benefit your business

When used correctly, a good EPoS system will help you lower costs and become more competitive/ efficient, allowing you to focus on the business of running your retail operation.

Managing your retail operation

A modern system allows you to carry out a range of practical tasks such as: buying, receiving and tagging products; distributing products to the optimal location; selling these products to your customers in a manner that enhances their in-store experience - and for you to capture important customer data.

This is achieved through a consultative approach where we ascertain your specific business needs and steer you in the right direction when it comes to choosing a system and functionality.

This helps you save time, resources and allows you and your team to concentrate on what you do best.

Do you currently spend a lot of time worrying about IT and technology issues rather than focusing on running your store?

Website integration

With the dominant players in the sports retail market offering enhanced online experiences, it’s now important that you can offer similar services.

Many customers will expect you to offer click and collect, click and reserve, loyalty programmes and gift cards on your website - all of which improve your store’s ability to get new customers and retain existing ones.

Through our development we ensure your website is connected to your EPoS system, allowing you to assess real-time information across both your physical and online stores. For clients looking to improve the appearance, functionality and customer experience of their websites, we offer a Magento plugin that will allow you to choose the features you desire.

Do you have a great looking website that not only provides a good customer experience but also checks your stock in real time, ensuring you never sell something you don’t have?

Reporting and analysis of data

Most retail software allows users to capture important information to your store(s).

The challenge many store owners face is determining which information to analyse - this is one of the ways in which Y2 excels. Via the system’s reporting capabilities we can provide the data in a format that helps you make the best decisions.

Do you have access to the reports you need which can shape your future buying decisions and help you improve your margins?

Connectivity

When choosing an EPoS system, it’s crucial to know how the software will work with other software packages which you may already be using. The Y2 software is easily customisable to integrate into finance packages such as Sage and email marketing packages like MailChimp.

Are you currently spending too much time extracting data from your EPoS system and importing it into other packages?

Support

You can have the best system in the world and all of the above features and functionality in place, but what happens when things don’t quite work as they should?

We provide a skilled support team - based in our Wimbledon HQ - which is on hand 364 days a year from 8am to 8pm to answer any customer queries.

That way problems can be resolved swiftly by our team of experts to ensure you or your store staff don’t become overly consumed by technical issues. And again, this allows you to get on with other important elements of running your store(s)

How does your store currently overcome problems which could lead to lost sales? How does your current EPoS provider assist in such circumstances?

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