Feb 09, 16

ODLO – Sports Underwear

Endless innovation
Odlo are the experts in functional underwear. Over the years, the Swiss company with Norwegian roots has learned that the base layer is the key to performance apparel.

After its launch in 2008, the popular Evolution seamless underwear range has been given an overhaul for Fall-Winter 2016. We have kept the collection’s technical features but now it has a more modern look and offers even better performance. In our quest to meet the different needs of men and women, there are now obvious differences between the garments in the range. For example, the women’s underwear now has larger thermal zones, and we have improved the fit of the waistband on the pants. We have achieved this thanks to a new knitted construction - for the first time, the back of the waistband can now be knitted higher than the front. The new version of the Evolution Warm range also features permanent anti-bacterial properties that are woven into the fabric. The whole collection offers total wearer comfort and ultimate freedom of movement.

For the first time, the same Evolution technology has been used in the Kids’ garments. Here the focus is not only on comfort but also on cheerful, fun designs.
With the Evolution Muscle Force pants, Odlo has designed a product for keen all-round athletes, particularly alpine skiers. Seamless support zones have been worked into the fabric in the thigh area to reduce muscle vibration by around 42%. This prevents muscle tiredness and helps to promote faster recovery. They are fast drying and the improved shape of the waistband ensures they are comfortable to wear. Last winter we introduced the Evolution Blackcomb underwear made of 38% recycled polyester. This winter’s models for men and women have been given a fresh look with new colours. A brand new product for the coming winter is our 3/4 pants, which go perfectly with long skiing socks without causing sock marks.

Odlo’s successful sports bra range has been expanded with the addition of a high support model. The Flex High Sports Bra successfully bridges the gap between technical sports bras that offer high levels of support and simple sports tops. The hybrid technology with moulded inner cups and an extremely stretchy outer make Odlo is the inventor of functional sports underwear and the three-layer principle. In Europe, Odlo is the undisputed market leader in the area of sports underwear and a pioneer in sports clothing technology. The company, founded in 1946, has its roots firmly in Norwegian tradition and has been based in Switzerland since 1986. Odlo currently has wholly-owned subsidiaries in Switzerland, Germany, France, Belgium/Holland, Austria, England, Norway and China. Odlo’s products are also sold in 25 different countries around the world. For further information, please go to: the bra perfect for all kinds of sporting activities that require high levels of support. The straps and rear fastener can be individually adjusted, and the sports bra’s open back design make it easy to put on.

For winter 2016, the popular Odlo Originals underwear range is given a new look with fresh, seasonal colours. The same goes for the Revolution merino range, and the fit of these light, warm garments has also been improved. Now they have fewer seams and the women’s range has a more comfortable cut.

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