The VF Foundation, the private grant-making organisation funded by VF Corporation, one of the world’s largest apparel, footwear and accessories companies, will contribute an initial $1.5 million to support local communities around the world as they respond to the COVID-19 pandemic.
As part of this contribution, The VF Foundation is partnering with VF Corporation and its portfolio of brands to initiate a two-for-one community match campaign, up to an additional $500,000. All VF employees and consumers of its brands, which include Vans , The North Face , Timberland and Dickies , are invited to contribute via the company’s giving page at https://www.globalgiving.org/vfgivesback/.
Steve Rendle, Chairman, President and CEO of VF Corporation, said: “Helping others during times of need is a responsibility we all share, and this is especially true right now as our global community comes together to battle the COVID-19 pandemic. With the contribution from the VF Foundation and the community matching campaign with our employees and consumers alike, we hope to do our part in addressing this global public health crisis.”
Money raised through the community challenge grant will go to Global Giving, the grant-making partner of The VF Foundation. Global Giving helps ensure The VF Foundation strategically supports organisations that are addressing the greatest community needs in countries and communities where VF Corporation has a meaningful business presence.
Martino Scabbia Guerrini, Group President EMEA VF Corporation, added: “VF’s commitment to addressing this global threat strongly exemplifies our purpose-led core value, and is the result of the great commitment and generosity of our people. I am very proud of VF’s response to support the communities in which we operate, a demonstration of how difficult times become easier to face when together.”
The VF Foundation’s initial $1.5 million in funding will provide financial support to the following organisations:
Colorado COVID-19 Relief Fund: The fund is working with government, businesses, foundations and nonprofit partners to assess and address the most critical needs across the state of Colorado.
CDC Foundation Emergency Response Fund: Donations will be used to meet fast emerging needs identified by the CDC, including additional support for state and local health departments, support for the global response, personal protective equipment, critical response supplies and more.
COVID-19 Solidarity Response Fund: A joint effort by the United Nations Foundation, the Swiss Philanthropy Foundation and World Health Organisation, the fund enables individuals, corporations and institutions to directly contribute to global response efforts. Contributions will support actions outlined in the COVID-19 Strategic Preparedness and Response Plan.
As the COVID-19 pandemic evolves, VF Corporation and The VF Foundation will evaluate additional ways to support those in need, as well as explore opportunities to assist with economic recovery over the long-term.