STRI Group and WANDA CTI sign a strategic alliance for the Chinese sports market
STRI Group, the world’s leading multidisciplinary service provider to the sports and environments sectors has signed a strategic alliance agreement with Wanda’s Cultural Tourism Planning & Design Institute (CTI), the subsidiary company of Wanda Cultural Industry Group, who is China’s largest cultural enterprise.
The cooperation is an exciting step forward for the Chinese football industry, as both parties, recognized as leaders in their respective fields will create international quality football facilities throughout China. Building on the regional success already realized in China by STRI and Wanda, the cooperation will firstly set new industry standards for football surfaces then see the development of an elite R&D facility and design hub, supported by a new education offering. STRI will support Wanda as their local design and project management company as they roll out ambitious plans for multiple football venues throughout the country.
The R&D center will invite select industry stakeholders to have their products and systems positioned for validation and demonstration purposes, showcasing the very best in football pitch infrastructure and ongoing maintenance. STRI’s design capabilities will be supported locally by their construction partner
Tizan Turf Science.
Andrew Brooker, Company Director at STRI Group said ‘The cooperation is an exciting step forward for the development of new stadium and training venues in China, enabling facilities to compete on an international level’ Andrew went on to say ‘STRI Group are very pleased to have formed the cooperation with Wanda, who are now the world’s leading commercial real estate and sports company’. The parties intend to engage architects and engineers to collaborate on the exciting projects already identified as future developments, bringing in the very best multidisciplinary teams to deliver world class venues.
Wanda CTI are excited for the future of Chinese football venues. They are very happy to have partnered with STRI Group, a global leader in the sports infrastructure industry. They are also very pleased that STRI’s multidisciplinary teams can bring environmentally sustainable design ethics to the collaboration.