ODLO has become the official clothing supplier to the Alinghi sailing team, winner of the 32nd America’s Cup.
The deal also includes an Alinghi merchandising collection for fans and sailing enthusiasts, to be launched in the summer.
Says Alinghi president Ernesto Bertarelli: “We are pleased to have found in ODLO a competent clothing provider from Switzerland. The philosophy and the values of ODLO, the connection to sport and the clothing know-how make this brand the perfect base for a successful partnership. With ODLO on board the crew has a strong, reliable player at its side.”