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Feb 05, 21

Introducing the Finisterre Biosmock – ISPO 2021 Gold Award Winner

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Introducing the Finisterre Biosmock – ISPO 2021 Gold Award Winner

• British B Corp certified outdoor brand Finisterre win ISPO Gold Award for their Biosmock top in the ‘Outdoor Apparel – Insulated’ category.
• The versatile top is rewarded for the first use of compostable PrimaLoft® Bio™ polyester as a woven shell fabric & HD® Wool insulation that has been sourced from a ReGenerative Agriculture supply ecology.
• The top will be available to purchase in Autumn Winter 2021/22.

St Agnes, Cornwall [4th February 2021]. British sustainable outdoor brand Finisterre are honoured to win an ISPO Gold Award in the ‘Outdoor Apparel – Insulated’ category for their Biosmock top at the world’s main sports trade fair held in Munich, Germany. The award was presented virtually at the show this afternoon.

Now in its tenth edition, the ISPO Awards are linked to the globally acclaimed trade show of the same name and receive hundreds of high-quality brand entries every year; each hoping to be selected as one of the season’s most innovative and sustainable sports and outdoor products, as judged by an independent panel of global judges. A seal of approval for innovation, quality and functionality the Biosmock is one of just twelve Gold Award Winners in the outdoor segment.

A top that can be used as part of a layering system but will work equally well as an outer layer, the Biosmock is ideal for a variety of outdoor adventures including hiking and climbing but its minimal and stylish design is sure to make it appeal for day-to-day use too. The top’s pioneering use of specific natural and synthetic fibre technologies in tandem, offering warmth and protection to the wearer but harmlessly biodegrading on both land and sea upon end-of-life is what really sets it apart. 

Filled with natural HD® Wool active insulation, developed by Yorkshire based HD® Wool, the top’s wadding is hand-selected and credibly sourced through certified non-mulesed supply chains and ethically managed with local farming cooperatives. All monitored via a pioneering and transparent traceability standard. A PrimaLoft® Bio™ woven shell & lining, PFC-free and made from 100% post-consumer recycled materials is accompanied by biodegradable snap fasteners.

The Judges citation reads “This is the leading example of the Circular Economy in performance apparel. A practical insulation layer that uses the most advanced PrimaLoft® Bio™ technology combined with HD® Wool wadding to create comfort in almost every condition. Champions the end-of-life: woven compostable shell & thermoregulating wadding. When all other items are trying to reduce their environmental footprint, this garment can be Climate Positive through using ReGenerative practice.”

Debbie Luffman, Product Director, Finisterre comments on the award win “We are thrilled and proud to have won Gold in the 2021 ISPO Outdoor Awards for the Finisterre Biosmock. It represents an important achievement, recognising our commitment to sustainable innovation and to creating truly circular products. Through this pioneering collaboration we have been able to combine the best the industry has to offer from the two worlds of biosynthetic performance and natural, regenerative wool; to create a highly functional and timeless Finisterre insulation layer, which is compostable and non-toxic to both land and sea environments.”

Targeting zero waste throughout the whole consumer journey the Finisterre Biosmock top will be available to purchase in Autumn Winter 2021/22, priced at £225. The product will be protected in transit and storage by Finisterre + Aquapak ‘Leave No Trace’ water soluble, compostable and recyclable packaging and a FSC certified swing tag, tied by cotton thread instead of plastic kimbles will educate the buyer on their purchase.

www.canoeinc.com

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