Jan 14, 20

Digme Fitness acquires premium boutique fitness brand Another_Space


Digme Fitness has completed the two site acquisition of Another_Space, the urban fitness studios located in the heart of Covent Garden and London City.

Founded in June 2016 in southwest London, the boutique Digme Fitness brand has studios in Richmond, Moorgate, Blackfriars, Fitzrovia, Ealing and Oxford. The latest acquisition opens up the business to the hub of Covent Garden, and adds to the London City presence, adding a Bank studio to the current Moorgate and Blackfriars offering.

The combined business puts Digme at eight studios, with seven in central London. The location of the new sites are Tower Street, in Covent Garden, two minutes walk from Leicester Square tube station, and Colman Street, in the City, just around the corner from Bank tube station. Both studios will offer Ride, HIIT and Yoga classes when the rebranded doors open in May.

Geoff Bamber, Digme’s chief executive and co-founder, said: “We have always admired Another_Space with their high-quality team, beautiful studios and prime locations. We are very lucky to be welcoming them to our company. We believe that this transaction will strongly benefit our existing community, with two new central London locations and more concepts to avail of, as well as benefiting the members of Another_Space by giving them more opportunities to work out across London.”

Caoimhe Bamber, Digme co-founder, added: “Digme’s mission is to inspire positive change amongst our community and the world more widely. We are excited to welcome the Another_Space team and members to the Digme community as we believe there is a genuine shared purpose and culture between our companies.”
Colin Waggett, Third Space’s and Another_Space’s chief executive, said: “We are very happy to be handing over the reins to Digme who are a highly respected operator, and one that share many of the same values as we do. I would like to personally thank all of our customers and team members for their support of Another_Space over the past four years.”

The brand and trading as Another_Space will be unchanged in the short-term as the companies integrate.

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