Cycling wear supremo, Santini, has freewheeled into a greener future by choosing new eco-friendly packaging for 2021. From this month, its technical cycling wear will be presented in wrappers made by TIPA, an international company that has set the benchmark in compostable packaging. This environmentally friendly choice is part of a broader company strategy that spans everything from prioritising Zero Miles suppliers to manufacturing using recycled fabrics.
This latest decision is part of a target environmental awareness strategy that has always been a powerful part of Santini’s corporate ethos.
The company has consistently chosen fabric from suppliers in its local area, such as Sitip and Carvico, both based in Bergamo, and is committed to producing more of its output using recycled yarn.
The kits Santini supplies to the Trek-Segafredo men’s and women’s professional teams, the official Granfondo Stelvio Santini jersey and some of its 2021 summer collections all feature fabrics made from recycled and recovered waste materials. Furthermore, from the 2021 UCI Cyclo-Cross World Championships, World Champion jerseys for all disciplines will be made from recycled fabrics supplied by Polartec.
“So, this means that it won’t just be the cycling wear that is environmentally friendly but its packaging too!” announced Paola Santini, Marketing Manager at Santini Cycling Wear. “Thanks to our agreement with TIPA, we will also using compostable packaging from January 2021. That is our commitment to becoming increasingly sustainable and lessening our environmental impact.”
TIPA is an international company that in 2010 developed a technology that allows it to make packaging that act exactly like plastic but are actually fully compostable thanks to fully compostable polymers.
“TIPA’s packaging is a truly sustainable alternative to traditional single-use plastic packaging materials, because it guarantees the same protection to its contents but completely biodegrades, returning to the earth as compost.” commented Daphna Nissenbaum, CEO and co-founder of TIPA.
TIPA’s packaging can be thrown in domestic composite bins – in the wet waste – and will then disintegrate within six months and fully biodegrade within a year.