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Aug 09, 18

Boux Avenue reveals new activewear range Boux Active


Boux Avenue is limbering up to reveal its first ever activewear range, Boux Active.

Launching on August 10, the Boux Active collection mixes lifestyle with fashion-forward detail, for a truly distinctive activewear range that evokes a relaxed and modern feel.

Boux Active consists of three key ranges - Leaf, Marble and Floral print. Each on-trend print is featured on a variety of shapes and styles, ensuring that there’s something for everyone. Solid colour pieces, including Grape, Pewter, Green and Black are also key elements to the range, where customers have the option to mix and match to create their own desired looks.

The range is available in sizes 6-18 and includes a variety of designs, shapes and colour palettes, proving that Boux Avenue has something for everyone.

Debby Duckett, Boux Avenue Buying Director, said: “At Boux Avenue we are very excited to launch our new activewear range, which has perfect synergy with the rest of our Boux collection. The strength of the range is in the fashion-led prints of florals, leaves and marble with pops of solid colours, allowing those wearing Boux Active to stand out from the crowd.”

The practical and unrestricted fabrics mean that this collection is perfect for both Pilates and lattes. The designs are functional and fashionable and there are many options to choose from, including three styles of crop tops, one style of vest and three styles of leggings.

Crop tops are shell-lined for a supportive and comfortable fit whilst the high-waisted leggings offer support and flatter the waistline. Strong silhouettes remain core in this collection as wearability and comfort take prominence. Multi straps featured on vests and crop tops offer flexible support whilst also being a strong design feature. Angular mesh cut out and print panels flatter body shapes and create sleek silhouettes.

Boux Avenue offer a complimentary bespoke in-store bra fitting service, to ensure the perfect fit and support, plus an extensive size range from 6 - 18 with cup sizes available in 28 – 40, A to G.

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