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Welcome to this month’s Sports
Insight
The summer is finally here and
hopefully we will get a run of
good weather.
But even with the summer just
beginning thoughts are turning to
Autumn as a lot of teams start to
think about pre-season training.
With the success of the England
women’s team in the World Cup it
may encourage more young girls to
take up football – something to
bear in mind.
Also the Rugby World Cup at the end of the summer may also tempt people into, or back into, the sport. This issue, Fiona Bugler takes a look at the emerging issue of Virtual vs Reality and how the trade can cash in on these new technologies. Paul Sherratt, looks at the teamwear and schoolwear opportunities available to sports retailers and how they can adapt and take advantage of them. Angela Sara West interviews Levison Wood, one of our greatest living explorers about his amazing adventures, lessons learned from his epic extended walking expeditions, responsible travel, what exploration means in the 21st century, working with Prince Harry, and his new TV series, ‘ARABIA’.
I hope you enjoy reading this issue of Sports Insight
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