LIW 2016 to deliver commercial benefits
18th April 2016 - Honiley, Midlands - Working in an increasingly commercial industry with a wide range of financial pressures and resource demands, we are all looking for new ways to boost revenue and ultimately profit…
That is the focus of LIW 2016, supported by leading associations including CIMSPA, SPORTA, STA and more, to provide a comprehensive educational programme and extensive exhibition aimed at arming the industry with the tools and knowledge to future proof their businesses and facilities.
“We don’t want LIW to be just a trade show to the industry, we want LIW to provide genuine benefits to attendees to help them improve their business,” commented Steve Orton, UK Managing Director. “With increasing inactivity and competition for members, business professionals within the leisure industry are facing a tough task to ensure consistent membership levels and attract new visitors. LIW will educate delegates on not only how to appeal to new audiences, but also to ensure the customer experience is so positive that people will be loyal to your business for life.”
Attendees to LIW on the 20th – 21st September 2016 at the NEC Birmingham, will discover six sector specific educational streams. These streams are designed to cover a wide range of topics including upselling, marketing, business development, customer experience, point of use sales and much more. Hear from industry leaders and business experts, engage in interactive sessions and explore relevant case studies that you can apply to your own business.