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33% of female competitors at Wimbledon used a

A Babolat racquet

Source: SPORTS MARKETING SURVEYS INC. – 2014 Wimbledon Equipment Census…

Direct Approach

Sports Direct was founded as a single store in Maidenhead as Mike Ashley Sports in 1982. Today it’...

sports trade talk


Discover how Runderwear™ are shaking up the underwear market

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