Eurozone Brands are pleased to announce the appointment of Darren Alger to manage their UK and International markets. Darren will primarily focus on the ‘2UNDR’ and ‘Trion:Z’ brands, building relationships with Multiple and Independent retail across the region.
Darren joins at an exciting time for the business as it continues to grow. Having spent many years within the sports, outdoor and pharmacy trade, as well as the medical market, Darren brings with him a wealth of knowledge and experience gained as a brand principal with Orthaheel, OS1st® and bootmate® as well as co-owning his own distributorship and fulfilment house for brands including Vasyli Medical and Orthosleeve across the EMEA region.
Commenting on Darren’s appointment, Paul Hendry, CEO of Eurozone Brands says: “We are very pleased to announce that Darren will be joining us to help to continue to drive the sales of our key brands such as 2UNDR and Trion:Z. At a time of continued fast-paced development for the company, Darren will be a real asset to the team and the business’s future development.”
Darren comments: “I am delighted and excited to be working with Paul and the Eurozone Brands team at such an important time. Eurozone have excellent, marquee brands within their current portfolio, with enormous opportunity both here and internationally. I am looking forward to helping Eurozone become a leading distributor in our market-place.”