Prostar and Cardiosport join SGIA

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By: Jeff James

Listed Under: News

Published: Thursday, December 18, 2008

The Sporting Goods Industry Association is delighted to welcome two new members to the Association with Prostar and Cardiosport joining in the last month.

The Sporting Goods Industry Association (SGIA) is the leading trade body representing manufacturers, wholesalers and distributors of sporting goods in the UK. The Association brings together the power of the sports brands across many elements of sport, for the benefit of the industry as a whole, and operates under the umbrella of Europe’s largest trade body - the Federation of Sports and Play Associations (FSPA).

Prostar has over 100 years' experience in developing and producing quality sportswear products for leading sports clubs and teams at all levels across the UK. As an established brand, it has recognised exactly what teams need from a quality sportswear brand and prides itself on its ability to provide high-quality, value-for-money products with exceptional delivery times and customer service levels.

Healthcare Technology Ltd, or Cardiosport as the company is known in the industry, is a world leader in heart rate monitor technology. Cardiosport has developed a safe, low-frequency digital transmission system with coding to allow exercise in close proximity with other monitors and without any time limitations.

Callum MacGregor of Cardiosport said of joining the SGIA: “As a world leader in heart rate monitor products, we felt it was essential to join our trade body association in order to take advantage of the excellent benefits and services offered, ensure we were kept informed of latest government issues affecting our industry and, importantly, to be part of a unified voice and represented in regards to new initiatives and strategy from Sport England.”

Commenting on joining the SGIA, Shane Bray, sales and marketing director of Prostar, said: “Prostar is very proud to be joining the SGIA and is looking forward to taking advantage of becoming part of a unified voice represented at government level on all issues and new initiatives affecting our industry. Over the past 100 years Prostar has built its reputation on producing quality sportswear and we believe that by becoming a member of the SGIA we can work together to gain representation at the highest level for key sporting issues.”

Jane Montgomery, SGIA Association Manager is delighted to see the SGIA membership growing: “We are very pleased that both Prostar and Cardiosport have identified SGIA’s position in the industry as invaluable and an essential organisation for sporting goods companies in the UK to be a part of. The SGIA, under the umbrella of the Federation of Sports & Play Associations, has made significant progress as the unified voice of the industry to UK government and its partners in recent months and are confident the coming year will produce a number of new opportunities which have been high up on SGIA members agenda for some time. We hope the joining of these two new members will encourage other companies to see the benefits of becoming a part of their trade association as we prepare for a membership recruitment drive in the new year. “

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