Sports Insight

Related Stories Andy Murray joins adidas Tom Bunner appointed SAFEA chairman Blacks proposes CVA

First XV joins Intersport

By: Jeff James

Listed Under: News

Published: Thursday, November 05, 2009

First XV, the family-run rugby store located within the shadow of Scotland's Murrayfield stadium, has joined Intersport.

Commenting on First XV’s decision to join the ranks of Intersport's members, owner and founder Lee MacDonald says: “We were drawn to a revitalised and resurgent Intersport. We are confident in our choice and believe that, through our membership, we have become part of an influential, dynamic and growing retail community with access to the world’s leading sports brands.

“We also believe that Intersport understands our business, shares our values and can offer us the vital support a growing business like ours needs, especially in today’s testing trading environment."

Says Barry Mellis, Intersport’s general manager: “New members define Intersport’s re-emergence as a dominant buying group and one that continues to stamp its authority on the industry.

“Intersport’s strategic and sustained growth in this challenging market, still buffeted by strong economic headwinds, owes much to its association with members like First XV, where the joint philosophies of enterprise and entrepreneurship stand to form the cornerstone of sound and successful relationships."

Did you find this story interesting? Then why not sign up for the Free Weekly Newsletter to stay up to date with all the latest news.

There are currently 0 comment(s) - Have Your Say Today

Only Registered Members can post comments - to register click here

If you are a registered member and wish to login - click here