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Unparalleled as the leading event in the arena of sport as a tool for social change
By: Jeff James
Listed Under: News
Published: Friday, July 21, 2006
Sports Marketing Surveys' 22nd Racket, Clothing and Equipment Census at the Wimbledon Championships has shown that Wilson has maintained its position as the overall number-one racquet of choice at the tournament - and was again used by reigning champion Roger Federer.
Ladies' Singles winner Amelie Mauresmo fought her way to victory using a Dunlop racquet, which was visible on the show courts for a total of nine hours and 23 minutes, while Federer's Wilson racquet was visible for 11 hours and 58 minutes.
Babolat continues to be the preferred racquet of Ladies' Singles competitors, with the Men's Singles dominated by Head. Among the juniors, Wilson was the racquet of choice.
According to the census, Nike and adidas footwear accounted for over two-thrids of all player footwear at the Championships.
To order a copy of the census report complete the order form at http://www.sportinginsights.com/2006/censusorder.htm or call Erica George on 01932 350600.
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